How are your healthy eating habits holding up in a world full of unhealthy temptations? Exactly, we all struggle with this! Dutch health foundations have been concerned for years about the overwhelming presence of unhealthy food in our daily lives. The new documentary ‘In Search of Healthy,’ featuring Dutch celebrities Renze Klamer, Hanna Verboom, and Fidan Ekiz, aims to wake the Netherlands up! In this series, the celebrities unravel the mysteries surrounding our eating habits. Along with politicians, advertisers, supermarkets, consumers, and food manufacturers, they ask the all-important questions: “Why is it so fricking hard to eat healthy?” And, “How can we break the feeling of powerlessness against the food industry?”
The AVGG (Alliance for a Healthy Generation) has a mission: by 2040, Dutch youth should be the healthiest in the world. But this can only happen if we all become more aware. That’s why the Alliance is calling out: “Let’s make healthy eating and drinking as easy as possible!” The documentary series was commissioned by the Alliance for a Healthy Generation, made up of the Diabetes Fund, the Heart Foundation, the Liver and Digestive Foundation, and the Kidney Foundation.
Diene Halbertsma, chair of the AVGG, emphasizes the challenges we face. The temptations of unhealthy food are everywhere, and it often feels like we’re powerless against them. But let this be a call to action to take back control over our food choices! The Alliance is sounding the alarm and advocating for legal measures to promote healthier options. From banning child marketing for unhealthy foods to eliminating VAT on fruits and vegetables, these are steps towards a healthier future! 🍏
Although unhealthy food may still scream louder for attention, we are ready to raise our voice for healthy alternatives. Healthy food deserves the spotlight! 🌱💪 By making Nightwatch available in as many supermarkets as possible, we are giving consumers a conscious choice for a healthier alternative and expanding our impact. Let’s work together to create a world where healthy eating and drinking is not just an aspiration but the norm. The online documentary series ‘In Search of Healthy’ offers insight and inspiration.
Curious? The online documentary series ‘In Search of Healthy’ is available to watch at www.opzoeknaargezond.nl.
