What a week it was! Nightwatch made its debut at the North Holland Horeca Fair 2024. It was our first time at this event, and what a success it turned out to be! Alongside more than 200 exhibitors, including big names like Lavazza and Unilever, we stood out with our vibrant, green stand. On March 25th and 26th, the AFAS Stadium in Alkmaar was transformed into a space where hospitality professionals and budding entrepreneurs gathered to discover the latest trends.
During the fair, we not only brought positive vibes but also shared our beloved Nightwatch 100% plant-based energy drink. Did you know that Nightwatch mixes perfectly in a mocktail? According to a study by the IWSR, the compound annual growth rate of non-alcoholic beverages is expected to rise by almost 9% between 2021 and 2025.
Check it out: The 3 Energetic Nightwatch Mocktails You Must Try!! 🌱🌟
In short, the energy at the North Holland Horeca Fair was off the charts! Both visitors and exhibitors responded enthusiastically to Nightwatch’s 100% plant-based energy drink, which is becoming a rising trend in mocktails and vegan alternatives in the Netherlands.
The demand for vegan options in the Netherlands is skyrocketing! With a 10% increase in the number of vegans in the Netherlands in 2023, according to recent research by ABN AMRO, and the growing emphasis on health in the hospitality sector, Nightwatch is the ultimate choice for entrepreneurs looking to tap into this expanding market for new vegan alternatives. 100% plant-based, organic, and vegan-certified, Nightwatch offers long-lasting focus and strength without the dreaded energy dips. Add Nightwatch to your menu and introduce your guests to the energy of the future!